How and Upstart film changed lives.
This portfolio is under construction. Feel free to look around so long as you understand that first part.
Throughout my design, writing and marketing career, I’ve done forays into healthcare fields. Moments in Healthcare Design/ Marketing
Stop the Virus Pro was a primary care physician-focused campaign to get doctors more involved in the HIV-positive patients care.
A companion to Stop The Virus, the parent campaign, it involved a microsite, as well as banner and print ads.
The staff of Shriners Hospitals for Children — Philadelphia disliked their website presence and turned to me to make something better.
I got a long way in the planning — featured here is how I reduce reading and highlight the doctors themselves — but the project was shut down by national. Still, a good way to feature physicians.